About us

Laroza began as a passion project, sparked by a deep love for the thrill of the catch and the tranquility of open waters. We’re a UK-based team of dedicated fishing enthusiasts on a mission to bring you the best fishing gear and accessories, carefully selected and tested to ensure top-notch quality.

We believe every angler deserves reliable equipment that stands up to the unpredictable nature of fishing—whether you’re casting your line in a local canal or embarking on a deep-sea adventure. At Laroza, we promise a friendly shopping experience, knowledgeable support, and a community atmosphere that encourages both seasoned pros and first-time fishers to discover, learn, and grow.

Our commitment is simple: to provide gear you can trust, service you can rely on, and inspiration to make every fishing trip memorable.

Who We Are

Laroza by Veroca LTD

Customer Service Hours:

- Monday to Friday from 08:00 to 18:00 (GMT/BST)
- Saturday and Sunday from 10:00 to 16:00 (GMT/BST)

We will respond to your inquiry within 6 hours.

Our team is here to assist you with any questions, recommendations, or special requests, ensuring your experience with Laroza meets and exceeds your expectations.